Post by account_disabled on Jan 22, 2024 0:07:24 GMT -5
Valery Konyeva , a graduate of the "Director of Internet Marketing" course at the WebPromoExperts Academy, head of the advertising department at the international company Errors Seeds, spoke about the possibilities of the Telegram social network for business at the Case Day conference. From the editorial office. Proven tips and the most interesting cases - collected for you in one place! Subscribe to our Telegram channel and receive a new dose of knowledge and advice every week! Telegram for business Telegram for business Telegram has become an effective digital channel, as it has a number of indicators that give it the opportunity to be a leader among other messengers, such as Viber, Facebook messenger, etc.
What are the advantages? Telegram remains pleasant C Level Executive List and secure. It is cloudy and therefore fast. If Viber hangs on some functions, then Telegram has a 100% advantage. That is why chats, bots, shop bots, etc. are so developed here. Telegram is free for users and advertisers, which gives marketers a big bonus. For example, in Viber you have to pay for newsletters or there is advertising in the interface. So far, you can do cool things in Telegram with the help of bots without paying the platform itself. A plus of Telegram is that it can be programmed. That is, it is partially open code, in which you can make your own software devices, devices, various bots. These can be bots for answers, shop-bots, some functional ones. If you are not a programmer, but just a marketer, then you do not necessarily need to learn a programming language to make a bot in Telegram.
There are a lot of services that make life easier for marketers. Plus, it's a giant community that's growing rapidly. In 2020, Telegram had more than 400 million users In 2020, Telegram had more than 400 million users. If you think that your target audience is not there, then you are very wrong. The geography of Telegram is very diverse The geography of Telegram is very diverse Maybe more people use Viber now, but Telegram offers more opportunities for promotion and marketing. I recommend switching to Telegram, because there is still less competition there than in Facebook or Instagram. What is the audience in Telegram What is the audience in Telegram Telegram has the most paying audience: 18-24, 25-34 and 35-45. And what else do marketers need? Telegram has users from IT, production, marketing, trade, and finance. If you have a niche, for example, products for children or for young mothers - this audience is there too. It's just that maybe she doesn't show herself so brightly, she doesn't use the service so actively, but she's definitely there.
What are the advantages? Telegram remains pleasant C Level Executive List and secure. It is cloudy and therefore fast. If Viber hangs on some functions, then Telegram has a 100% advantage. That is why chats, bots, shop bots, etc. are so developed here. Telegram is free for users and advertisers, which gives marketers a big bonus. For example, in Viber you have to pay for newsletters or there is advertising in the interface. So far, you can do cool things in Telegram with the help of bots without paying the platform itself. A plus of Telegram is that it can be programmed. That is, it is partially open code, in which you can make your own software devices, devices, various bots. These can be bots for answers, shop-bots, some functional ones. If you are not a programmer, but just a marketer, then you do not necessarily need to learn a programming language to make a bot in Telegram.
There are a lot of services that make life easier for marketers. Plus, it's a giant community that's growing rapidly. In 2020, Telegram had more than 400 million users In 2020, Telegram had more than 400 million users. If you think that your target audience is not there, then you are very wrong. The geography of Telegram is very diverse The geography of Telegram is very diverse Maybe more people use Viber now, but Telegram offers more opportunities for promotion and marketing. I recommend switching to Telegram, because there is still less competition there than in Facebook or Instagram. What is the audience in Telegram What is the audience in Telegram Telegram has the most paying audience: 18-24, 25-34 and 35-45. And what else do marketers need? Telegram has users from IT, production, marketing, trade, and finance. If you have a niche, for example, products for children or for young mothers - this audience is there too. It's just that maybe she doesn't show herself so brightly, she doesn't use the service so actively, but she's definitely there.